“Working with Momenta Finance and Tom Shave was a seamless experience from start to finish. I wouldn’t hesitate to recommend Momenta.” Tom Sudds, Approved Finance
Fueling Growth for Innovative Motorcycle Maintenance Company
When Tru-Tension, a rising star in the motorcycle and motorsport maintenance industry, sought funding for expansion, Momenta Finance partnered with Tom from Approved Finance to provide a tailored financial solution. This case study showcases how Momenta’s flexible approach to lending can support innovative businesses in their growth journey.
The Client
Tru-Tension designs, manufactures, and sells a range of high-quality maintenance solutions for motorcycles, bikes, and karts. The company, founded by Chris Frappell, has gained recognition for its innovative, patent-protected products that help enthusiasts achieve precise chain and belt tension. Tru-Tension’s potential was recognised nationally when Chris Frappell appeared on the BBC’s Dragons’ Den in 2018. The company secured investment from Touker Suleyman, highlighting the unique value proposition of their products.
The Opportunity
Tru-Tension was poised for significant growth by establishing a strong brand presence and a loyal customer base. To capitalise on this momentum and take their business to the next level, they identified the need for additional capital to fuel their expansion plans, maintain healthy stock levels, and ensure seamless business continuity. This presented a fantastic opportunity for Tru-Tension to solidify its position as a leading provider of innovative motorcycle maintenance solutions.
Momenta Finance’s Solution
After careful consideration of Tru-Tension’s business model and growth potential, Momenta Finance provided a tailored unsecured business loan with the following terms:
- Loan Amount: £100,000
- Loan Term: 60 months
- Loan Type: Unsecured Business Loan
- Key Feature: No exit or early repayment fees
The Outcome
With the funding from Momenta Finance, Tru-Tension was able to increase its inventory, ensuring product availability to meet growing demand and strengthening its customer satisfaction. Furthermore, they were able to invest in research and development, potentially leading to new innovative products that would further solidify their market leadership.
The loan also allowed them to expand their market reach, both domestically and internationally, growing their brand presence and sales volume. Finally, they strengthened their supply chain to maintain their commitment to quality and affordability, ensuring they continue to deliver exceptional value to their customers.
The loan has positioned Tru-Tension to capitalise on its success and patent-protected designs, setting the stage for significant growth in the competitive maintenance market.
The Introducer’s Perspective
“Working with Momenta Finance and Tom Shave was a seamless experience from start to finish. Their proactive approach, clear communication, and genuine understanding of Tru-Tension’s growth ambitions made all the difference. The flexibility of their unsecured loan product, especially with no early repayment fees, provided our client with the confidence and freedom to pursue their expansion plans. I wouldn’t hesitate to recommend Momenta to any business looking for a supportive and forward-thinking lending partner.”
– Tom Sudds, Approved Finance
Conclusion
This case study demonstrates Momenta Finance’s ability to recognise and support innovative businesses with high growth potential. By providing flexible, unsecured funding to Tru-Tension, Momenta has not only facilitated the company’s expansion but also contributed to the broader ecosystem of British entrepreneurship and innovation in the motorsport industry.
The success of this deal showcases Momenta Finance’s commitment to understanding unique business models and tailoring financial solutions that align with a company’s growth trajectory and market potential.
About Approved Finance
Since its inception in 2019, Approved Finance Group is one of the fastest-growing and market leading finance brokerages in the UK with over 40+ years of experience within the business finance arena. Our mission is to revolutionise the way business owners experience finance. Unlike traditional high street banks and lenders, Approved understands that business owners need faster finance solutions – so you can make decisions quickly and efficiently allowing you to seize opportunities for growth.



